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Past clients get 10% off any future done-for-your marketing services. Just use the coupon code “bestclientever” when ordering new services, such as custom-written blog articles and done-for-you SEO.

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MOVING FORWARD

Steps on what to do with your new website and how to build a great online presence.

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1: Spread The Word!

When your website goes live, the most important thing to do initially is drive traffic to it. This will help google index it faster and start improving your SEO rankings immediately.

Here are some ways you can get the word out:

• Email – if you have an email list, be sure to let folks know that the new site has launched. If you have any blogs you think could especially benefit your audience, you can include links and share value with them.

• Social Media – use your network of Facebook friends, family or co-workers to get the word out. If you’ve got a Facebook page for your private practice, post a link to the new site there. Share the link with your colleagues on LinkedIn. Active on any other networks?… share away!

• Talk It Up! – word of mouth is still the most powerful referral. If you’re as excited as I am when your site launches, tell those around you! You may even want to ask current clients what they think of your new website. That’s valuable feedback from your target audience that may come in handy when considering changes and additions to the site moving forward.

2: Add New Content

Google loves to recommend websites that are actively adding new content. It shows that your website is of value to users.
If your website is not being managed, updated or taken care of – it can impact your SEO ranking dramatically. Here’s some options on how to build your website content:

Blogging:

Did you know that websites with a blog tend to have 434% more pages indexed by Google than websites without? (source)
Each time you add a blog to your website, you’re adding another page for search engines to crawl through.

Google is more likely to show your website in search results if it knows that it’s been updated more frequently than a website that hasn’t been updated in months.

Blogging makes your site look fresh and increases the amount of keywords found on your website… giving google more reasons to suggest your content in search results.

New Pages:

Just like adding blog posts, creating new pages increases the amount of content for Google to crawl through.
One of the best things you can do for SEO (search engine optimization) is to create what we call “specialty pages.”

Having a specific page devoted to a topic (or keyword… see where I’m going here?) is the best way to optimize for search engines.

If someone is searching for help with “grief counseling in Atlanta”, and you’ve got an entire content-rich page devoted to the topic, Google is going to like that.

Take a look at the services you offer and the topics you love to help your clients with. Go ahead and create landing pages or based on those topics.

By creating these specialty pages you are providing more detailed information to potential clients, assuring them that your therapy services can provide the change their looking for.

If you’d like some help getting new content created and published, making updates or any type of changes to your new website in the future, my team and I would love to offload those tasks for you. Learn about our support packages and blogging service by clicking the button below.

View Our Content Services

3: Keep Things Up To Date & Secure

It’s important to keep your WordPress, plugins and themes up to date to ensure your website functions properly and is secure from pesky hackers.

We offer monthly maintenance and support packages to off-load any ongoing maintenance so you can sit back and enjoy your new website. Maintenance includes making sure all your website files are updated with the latest versions of WordPress, plugins and themes. It also includes security monitoring to make sure there are no threats or vulnerabilities within your website.

As my client, you’ll receive two free months of maintenance after your website is launched.

For more info on the importance of keeping your website updated and to learn how to do it, check out this article.

View Maintenance Packages

4: Join The Facebook Community

We’ve got a growing community of amazing people who are using online marketing to build their private practices.

If you haven’t already joined, I’d love to have you in our growing tribe.

It’s great place to bounce ideas off of others, get feedback on your website and changes you want to make or get encouragement from others who are on the journey of building amazing private practices and lives.

Click here to join.