A guest post by Melody Wilding You’ve created an awesome website for your private practice. You’ve identified who your ideal client is and refined your niche. You’re even blogging on a consistent basis! The only problem is, no one is reading your content or signing up to work with you because they don’t know your practice exists.
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Why Getting Press & PR Matters For Your Private Practice Web Presence

A guest post by Melody Wilding You’ve created an awesome website for your private practice. You’ve identified who your ideal client is and refined your niche. You’re even blogging on a consistent basis!   The only problem is, no…
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5 Reasons Why Your Private Practice Website Isn't Converting Visitors into Clients

Your website exists to convert visitors into clients. But if your private practice website isn’t doing its job, what can you do to begin getting to work for you?   In this article I’ll break down 5 reasons why your private practice…
Have you ever heard someone say how you need a ‘marketing funnel’ in your private practice? If you’re confused as to what that means, please read on. In this article I’ll break down what it means to have a private practice marketing funnel and how it can be applied to your business.
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What Is A Marketing Funnel & How Can I Use it in Private Practice?

Have you ever heard someone say how you need a ‘marketing funnel’ in your private practice? If you’re confused as to what that means, please read on. In this article I’ll break down what it means to have a private practice marketing…
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How To Market and Fill Your Therapy Group Like A PRO

A quest post by Katie May So you have an idea for an awesome group and you just KNOW it’s going to benefit the clients that you serve. In fact, a few of them may have even mentioned that they wish something like it already exists. You create…

4 Ways Therapists Can Reduce Overwhelm By Maintaining Boundaries

A guest post by Sarah Leitschuh As many therapists do, I found the leap into private practice to be an overwhelming experience. I built my clinical skills in an agency setting where I felt so confident. But, in the early days of private practice…

5 Things I've Struggled with As An Entrepreneur

Recently, one of my blog readers asked me, “What’s been the most surprising thing for you as you’ve been in business for yourself?” I spent a couple weeks noodling on that question and the lessons I’ve learned over the past two years.…
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How To Embed A Psychology Today Link On Your Website (and Where To Put It)

Psychology Today is often the go-to directory for most mental-health therapists when they launch their private practice. Because of its high Google rank and searchability, having a profile can help you get found by more clients. In this article,…

Mindfulness & Rhythm: How to Build a Practice that Feels Good

Rhythm is a pivotal part of our bodies, our relationships and our lives. Rhythm is more than a drum beat, more than a conversation – it’s in the way we walk, talk, breathe, interact, push ourselves, and soften into stillness. In many ways,…
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How To Write Website Copy When You Don't Have a Niche

“Niching down” is a term you may often seen thrown around when it comes to marketing a private practice. Focusing on very specific populations of people or services is a great way to be the go-to expert in an area of therapy you love. But…
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What Size Font Should I Use on My Private Practice Website?

Writing great copy for your private practice website is one step toward attracting more clients. But the other step is presenting that information - through your website’s design -  in a way that’s easy to read. This is why the size…